6 Questions to Ask in Your Business Demographic Survey
Businesses across industry sectors are seeking valuable information about their target markets. Their goal is to figure out who potential customers are and what they expect from brands. This is a way...
View ArticleBest Cost-Effective Marketing Strategies for Freelance Business
Marketing plays a crucial role in the success of any startup, small enterprise or a freelance business. The only problem is that it can be quite expensive and it’s usually one of the first victims of...
View ArticleThe Importance of Omni-Channel Marketing for Your Small Business
No matter how efficient it may be, no channel is omnipotent. This means that in order to maximize your reach, you need to send a consistent brand message over as many different channels as possible....
View ArticleIs it time for your Brand’s Visual Makeover?
Starting a brand makeover, visual or otherwise, should not be taken lightly. If you have created a brand, if your customers know who you are and what you stand for, getting a makeover will turn force...
View ArticleWhat to Keep in Mind When Marketing Your SMB (Small Medium Business)
Getting more from your SMB (Small & Medium Business) requires that you design and execute an effective marketing strategy. However, you may feel as though you lack the knowledge and skills needed...
View Article5 Tips on Choosing the Right Tech for Your Startup
Starting a business is a juggling act on so many levels. Entrepreneurs and small business owners need to be capable of wearing a number of different hats and performing a wide variety of tasks. But...
View ArticleKey Challenges to Launching a Startup and How to Deal with Them
While each startup offers unique products or services to a specific target audience, many startups share the same struggles and challenges regardless of their industry, business model or other factors....
View ArticleMaking the Move from Traditional to Digital Marketing
What’s the difference between traditional and digital marketing? Although some of the tactics are different, the general philosophy is the same. However, some companies have resisted making the move to...
View Article8 tips to increase your brand awareness through digital marketing
A good online presence is absolutely necessary for today’s competitive market. No matter how splendid your products or services are, they are worthless if people do not know about their presence. This...
View ArticleTop 15 Pinterest tips for Bloggers: Increase your Blog traffic with Pinterest
At the moment, there are tonnes of Pinterest tips and tricks out there. This list is just a compilation of the best Pinterest tips to help you learn faster without wasting your time. Pinterest, a place...
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